Delivered PURE with a complete Instagram audit and developed a new social media strategy. Created a curated, colorful feed aligned with the brand and products.

• Profile Enhancements:

  • Refreshed the profile for better visibility.

  • Updated bio, highlights, and feed content.

• Insights & Recommendations:

  • Created a moodboard and updated content pillars for monthly relevance.

  • Provided content examples and refined feed aesthetics.

  • Conducted competitor analysis and established a new tone of voice.

  • Increased engagement rate by 40%.

• Content & Community Management:

  • Wrote captions for all posts.

  • Managed partnerships, influencers, and brand opportunities to boost awareness in the health & wellness sector.