Thea & Kay

  • Setup & Audit:

    • Conducted a full audit and refreshed the profile for better discoverability.

    • Updated profile photo, handle, bio, and feed content.

  • Strategy Development:

    • Created a custom strategy aligned with brand goals and vision.

    • Performed audience analysis and developed the content strategy.

    • Identified influencer/UGC opportunities and provided trend insights.

  • Content Management:

    • Oversaw all content planning and scheduling.

    • Produced weekly content, including feed posts, reels, and stories.

    • Wrote captions for all posts and managed community interactions.

  • Analytics & Reporting:

    • Compiled a Monthly Insights Report.

Managing the launch strategy and execution of Thea & Kay’s Instagram account. Developed a content strategy to establish brand identity and engage the target audience.

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AVELLE Skin Care